A PERFECT LITTLE BEACH TOWN BOUTIQUE
Frolic is the shopping equivalent of lake effect – sunny, relaxed, comfortable and fun. Housed in a vintage market just a few blocks off the beach, this rustic little shop offers a wonderfully edited collection of clothing, shoes, accessories, home goods and gifts, all influenced by a lakeshore vibe that’s always fashionable, but never too serious.
Local Tip: Frolic has a great Instagram feed! Follow them @frolicandcompany.